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Empathy—a powerful force when showing off your work. Your potential employers or clients don’t just care about how you succeed. They also care about how you learn from failure. We’ll dig a little deeper into this concept in Video Three.
New Terms:
Comeback Story -- a return by a well-known person, especially an entertainer or sports player, to the activity in which they have formerly been successful.
Further Reading:
Just like our 8198 [SOUND] showing,
lets do it again.
0:01
[SOUND] I was doing so good.
0:05
It was so good.
0:06
[SOUND] I just spit, was that the.
0:08
[SOUND] We all make mistakes.
0:11
But let's face it,
humanity loves a comeback story.
0:14
Where a return to favor is made by someone
after a period of challenge or failure.
0:19
People care about redemption.
0:26
So it stands to reason,
that is why it is a necessity for
0:28
you to address areas of struggle.
0:33
And resulting growth in your portfolio.
0:35
Taylor Aiken was a brilliant
intern of mine a few years back.
0:38
Not only was she a skilled
visual designer, but
0:42
she was also meticulous
in her documentation.
0:45
As a result,
Taylor's portfolio is a thorough and
0:48
thought out collection of content and
case studies.
0:52
In particular, I wanna call out a very
professional example of a comeback story
0:55
with her case study on IBM's
award-winning Carbon Design System.
1:00
Taylor starts by explaining that
Carbon is a visual design system
1:05
implemented company-wide
across all of IBM and
1:09
was started for IBM's flagship cloud
product, originally called Bluemix.
1:13
She goes on to explain,
not only the history of Carbon, but
1:19
she diplomatically lets
us know where she and
1:23
her fellow designers were failing
before Carbon's existence.
1:26
She points out, although the various
interfaces had some similarities,
1:30
they lacked a cohesive semblance and
user experience across the product.
1:35
An additional challenge was that with so
many different teams of designers and
1:40
engineers, it was nearly impossible to
ensure that all teams across Bluemix were
1:45
implementing the updates and
design changes in a timely fashion.
1:50
She then points out the needs
of Bluemix's users and
1:56
how Carbon went about solving for
those struggles.
2:00
The point here is that she was willing
to discuss the areas that she and
2:04
her team had to overcome,
in order to become successful.
2:09
She ends with,
while we have three parts up and
2:14
running, we understand that
this work is never done.
2:18
Carbon is a living, breathing product
that grows and updates weekly.
2:22
It adapts with the product as needed and
2:28
any new IBM cloud products that
may adopt it in the future.
2:32
The reason her approach is successful,
2:37
is that she is taking a judgement
free stance in her narration.
2:39
Note that she's not calling out any one
person or team, to make them look bad.
2:44
Instead, she's simply stating
the reasoning behind her and
2:50
her team's decisions,
while admitting what wasn't working.
2:54
Here's your takeaway.
2:58
Discussing where you went
wrong isn't a weakness.
3:00
Instead, it's a sign of creative maturity.
3:03
However, it's extremely
important that you understand
3:08
that it must be done with
a judgement free stance.
3:12
And with the intent of explaining how you
3:15
are using that to become more
successful in your process.
3:18
I'll see you in the next video.
3:21
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