Design and Content3:59 with Dan Gorgone
To be effective, email messages must have a professional design, compelling content, and appear trustworthy. With great calls to action, emails can be a powerful part of your marketing mix.
Things to Consider
- What do your emails look like to recipients? How does your name appear in the "To" field?
- Is your branding present in your email template design? Is it up to date and consistent with current website branding and content?
- Where do you host the images contained in your email messages and templates?
- How many calls to action do you commonly include in your emails? Do you feature any regular ads or promotions as part of your template?
You need to sign up for Treehouse in order to download course files.Sign up