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Storyboarding the New Journey2:43 with Devin O'Bryan
We can now bring your big ideas into a new narrative that better solves your user’s pain.
- Storyboard – a visual form of storytelling used to show a user’s journey. Comprised of panels filled with art (high or low fidelity) and accompanying text.
Story Boarding in the Software Design Process, by Ambrose Little
How to Make a Storyboard - Storyboard Lingo & Techniques, by Jennifer Albright
- Storyboarding from the perspective of filmmakers
The Role Of Storyboarding In UX Design, by Nick Babich
- The Dramatic Arc and a few techniques in this Smashing Magazine article
Storyboarding is a visual form of storytelling that we use to depict our 0:00 users' journey. 0:04 Storyboards are usually comprised of panels, filled with art, high or 0:05 low fidelity. 0:09 And accompanying text, like the panels of what you see in comic strips. 0:11 Storyboards have a history in filmmaking and product design. 0:15 Our storyboard will have six panels. 0:20 It should have an arch that follows stable Sarah's new journey without focusing on 0:22 the interface. 0:27 That journey should take us up and down, addressing the qualities of our big ideas. 0:29 Consistency, transparency and assurance. 0:36 We took about 20 minutes to draw our storyboard. 0:41 Timebox your users' experience using roughly the same amount of time. 0:44 Overall, our story will read as the Seasoned Concierge, maintaining 0:49 consistent and obvious placement of elements throughout the experience. 0:55 The Seasoned Concierge will also keep the process transparent 1:00 by making sure Sarah knows where she is in the checkout process at all times. 1:04 Finally, stable Sarah will feel assured in her purchase, 1:09 thanks to the concierge's followup. 1:14 Panel one shows stable Sarah sitting on a couch next to her husband. 1:18 Exploring this year's Emmacon site as she debates attending. 1:22 The kids maybe are running around the living room. 1:27 Panel two reveals that Sarah has decided to attend Emmacon and 1:31 she's getting out her credit card to prepare for the checkout process. 1:36 Panel three gives us Sarah happily clicking through and 1:40 successfully adding the right ticket type and amount to her cart. 1:45 Panel four has Sarah telling her husband how relieved she is 1:50 to know that the process is so much better than last year's, 1:55 thanks to all the guideposts that tell her where she is in the checkout process. 1:57 Maybe she says, reminds me of how Domino's has their pizza tracker, so 2:02 that I can follow along. 2:07 In panel five, stable Sarah has completed the process by hitting submit. 2:09 Panel six, shows Sarah not only receiving a confirmation SMS and 2:15 email containing her downloadable tickets. 2:21 But there are also hotel, dining and 2:23 parking recommendations to better prepare her for her time at Emmacon. 2:27 We have our to be story. 2:32 Come back to us for stage five to learn 2:34 how to tell that story with empathy and to an audience. 2:37
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