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To create great users experiences, you need to know your users' frustrations and "pain points." User interviews are a great way to gather that information and create the best possible product.
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[MUSIC]
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Hi, there. My name is Hope Armstrong.
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I'm a teacher and product designer here at Treehouse.
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The first part of the UX design process is research.
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In order to create great experiences for
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users, we need to know their frustrations or pain points.
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User interviews are a great way to gather the information
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you need to create the best possible products.
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Interviewing users can be useful to validate a new product idea or
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even test out updates to a current product before
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jumping into the lengthy process of development.
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One mistake a lot of researchers make
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is to keep to the surface of an issue by asking what the users like and
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dislike instead of getting to the heart of the problem.
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The goal of interviewing users is to find out what is and is not working for them.
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