1
00:00:00,470 --> 00:00:04,850
If we're going to make it easier for
people to understand their voting rights,

2
00:00:04,850 --> 00:00:10,030
we need to think about what kinds of
users would benefit from such a site.

3
00:00:10,030 --> 00:00:11,560
What are their goals?

4
00:00:11,560 --> 00:00:13,960
What obstacles do they face?

5
00:00:13,960 --> 00:00:15,760
And what about use cases?

6
00:00:15,760 --> 00:00:20,360
Would they be more likely to do
research on their home computer, or

7
00:00:20,360 --> 00:00:23,330
using their phone on their
way to the polling place?

8
00:00:23,330 --> 00:00:24,490
Perhaps a little of both?

9
00:00:25,970 --> 00:00:30,960
Take a look at the Teacher's Notes,
and you'll see a competitive analysis

10
00:00:30,960 --> 00:00:35,880
that compares the features found at the
different sites viewed in the last video.

11
00:00:37,100 --> 00:00:41,494
The American Civil Liberties Union, 
vote.org, 

12
00:00:42,690 --> 00:00:47,850
the voting section at usa.gov, and

13
00:00:47,850 --> 00:00:50,710
the National Conference
of State Legislatures.

14
00:00:52,580 --> 00:00:57,620
Before you start any project,
it's important to list the strengths and

15
00:00:57,620 --> 00:01:02,400
weaknesses of organizations with
similar goals to your product.

16
00:01:03,890 --> 00:01:08,054
What will your site offer
that competitors don't?

17
00:01:08,054 --> 00:01:11,200
In this case, none of our competitors

18
00:01:11,200 --> 00:01:16,880
present a comprehensive list of voting
rights that is easy to understand,

19
00:01:16,880 --> 00:01:23,310
though the ACLU and vote.org come closest.

20
00:01:23,310 --> 00:01:29,550
You'll also see personas and
empathy maps for two users.

21
00:01:32,820 --> 00:01:38,630
Dispatcher Dulcea is a brand new
United States citizen looking to vote for

22
00:01:38,630 --> 00:01:39,370
the first time.

23
00:01:40,420 --> 00:01:43,070
Although she speaks some English,

24
00:01:43,070 --> 00:01:47,010
she understands instructions
better in her native Spanish.

25
00:01:49,620 --> 00:01:55,890
Construction Cal is a construction
worker who has served time for a felony.

26
00:01:55,890 --> 00:01:59,950
He lives in Florida and
is unsure whether his voting rights

27
00:01:59,950 --> 00:02:02,770
have been restored since
he completed his sentence.

28
00:02:03,930 --> 00:02:06,770
As we move forward through this project,

29
00:02:06,770 --> 00:02:09,330
we'll want to keep the needs
of these users in mind.

30
00:02:10,450 --> 00:02:13,800
How can we make understanding
their voting rights easier?

31
00:02:15,090 --> 00:02:18,380
What information do they
need to vote successfully?

32
00:02:20,340 --> 00:02:24,890
While your task for this practice
session is to make a wireframe following

33
00:02:24,890 --> 00:02:29,770
the United States Web Design System,
it's best to explore a variety of

34
00:02:29,770 --> 00:02:34,520
design options first, using lower
fidelity methods like sketches.

35
00:02:35,940 --> 00:02:38,770
I would encourage you
to try this yourself.

36
00:02:38,770 --> 00:02:43,110
Think about different ways of
categorizing the information found

37
00:02:43,110 --> 00:02:45,510
on voting rights websites.

38
00:02:45,510 --> 00:02:50,440
Make a written list on a sheet of paper,
then set a timer for

39
00:02:50,440 --> 00:02:54,350
eight minutes, and
sketch out eight different solutions for

40
00:02:54,350 --> 00:02:59,320
presenting the information voters
need to know on a mobile screen.

41
00:02:59,320 --> 00:03:03,210
This method of rapid sketching
is called Crazy Eights, and

42
00:03:03,210 --> 00:03:06,520
I've included a resource to learn
more in the Teacher's Notes.

43
00:03:08,080 --> 00:03:11,700
We'll take a look at the explorations
I made in the next video.