1 00:00:00,980 --> 00:00:06,700 Beyond websites and marketing, psychology can also impact the workplace, as well. 2 00:00:06,700 --> 00:00:09,980 Understanding how and why people interact, and make decisions 3 00:00:09,980 --> 00:00:13,260 in a professional environment, whether it's a physical or virtual 4 00:00:13,260 --> 00:00:16,310 one, can give you clues about how to get work 5 00:00:16,310 --> 00:00:20,410 done, get positive results, and improve a situation, if necessary. 6 00:00:21,440 --> 00:00:24,020 Consider what we discussed about using emotion to 7 00:00:24,020 --> 00:00:27,390 evoke positive reactions through your design or writing. 8 00:00:27,390 --> 00:00:29,470 In the workplace, you want to do the same thing. 9 00:00:29,470 --> 00:00:32,440 And that means using positive language in 10 00:00:32,440 --> 00:00:35,390 your conversations, as well as written interactions. 11 00:00:36,450 --> 00:00:38,570 It means offering help and support to those that 12 00:00:38,570 --> 00:00:41,710 need it, and of course, it means being reliable. 13 00:00:41,710 --> 00:00:45,690 Being able to do these things will give you a positive reputation, just 14 00:00:45,690 --> 00:00:50,160 as it would for a website that helps its users accomplish their goals. 15 00:00:50,160 --> 00:00:52,300 Trust is also key for developing 16 00:00:52,300 --> 00:00:55,810 and strengthening relationships with your fellow employees. 17 00:00:55,810 --> 00:00:59,360 Don't try too hard here, though, especially if you're a new employee. 18 00:00:59,360 --> 00:01:03,780 Trust is earned, and quite often it's earned by simply getting the job done. 19 00:01:04,900 --> 00:01:07,120 When you're given a responsibility, combining 20 00:01:07,120 --> 00:01:09,960 great results with great communication will earn 21 00:01:09,960 --> 00:01:14,140 you trust with your boss, your team, and others who rely on you. 22 00:01:14,140 --> 00:01:16,420 As you solidify your spot on a team or within 23 00:01:16,420 --> 00:01:20,410 a company, you might even begin to build your own influence 24 00:01:20,410 --> 00:01:22,710 about what kind of projects to work on or how 25 00:01:22,710 --> 00:01:26,400 to complete them with future directions for your team and company. 26 00:01:26,400 --> 00:01:30,040 The more trust you engender, the more likely they are to let you 27 00:01:30,040 --> 00:01:33,130 take the lead in the future, if that's what you want for your career. 28 00:01:34,130 --> 00:01:35,560 Now beyond the ability to get the job 29 00:01:35,560 --> 00:01:38,170 done, an employee, or job candidate with a positive 30 00:01:38,170 --> 00:01:41,680 attitude, is one that recruiters and hiring managers, 31 00:01:41,680 --> 00:01:45,310 love to see, and there are many reasons why. 32 00:01:45,310 --> 00:01:47,600 Positive attitude with a job candidate 33 00:01:47,600 --> 00:01:51,330 bodes well for future interactions with coworkers. 34 00:01:51,330 --> 00:01:54,740 People with positive attitudes are more apt to work together 35 00:01:54,740 --> 00:01:59,190 and work through problems finding creative ways to save the day. 36 00:01:59,190 --> 00:02:00,770 And being positive doesn't mean you have to 37 00:02:00,770 --> 00:02:04,110 be a cheerleader or even mindlessly follow orders. 38 00:02:04,110 --> 00:02:06,730 It means understanding your responsibility as part 39 00:02:06,730 --> 00:02:10,420 of a team, helping others whenever possible. 40 00:02:10,420 --> 00:02:12,400 People with negative attitudes, those who are 41 00:02:12,400 --> 00:02:15,860 stubborn, inflexible, or argumentative, are not fun 42 00:02:15,860 --> 00:02:18,110 to work with and their attitudes can 43 00:02:18,110 --> 00:02:21,110 sometimes affect or spread to those around them. 44 00:02:22,170 --> 00:02:24,700 Now communication comes up a lot when we talk about 45 00:02:24,700 --> 00:02:27,240 good skills to have as an employee or a freelancer. 46 00:02:27,240 --> 00:02:29,520 And there's no real secret why. 47 00:02:29,520 --> 00:02:32,290 Whether news is good or bad, whether the results are 48 00:02:32,290 --> 00:02:36,680 positive or negative, people want to know rather than not know. 49 00:02:36,680 --> 00:02:41,320 In fact, they need to know how things are going or what's going on if they 50 00:02:41,320 --> 00:02:44,040 are going to have a chance at improving 51 00:02:44,040 --> 00:02:48,390 initiatives or continuing projects that benefit a company. 52 00:02:48,390 --> 00:02:52,250 Therefore, honest and timely communication is vital 53 00:02:52,250 --> 00:02:56,200 for any group, project, or company to succeed. 54 00:02:56,200 --> 00:03:00,909 And if we're going to talk about trust and influence, we should also discuss respect. 55 00:03:01,920 --> 00:03:04,160 Treating others with respect is not only important 56 00:03:04,160 --> 00:03:07,700 for building relationships, it's the right thing to do. 57 00:03:07,700 --> 00:03:11,100 If you don't show respect for others, don't expect it back. 58 00:03:12,300 --> 00:03:14,420 Once you start working at a company or within a 59 00:03:14,420 --> 00:03:16,720 group you'll begin to get a feel for what the 60 00:03:16,720 --> 00:03:20,330 groups attitude is like and how individuals feel about certain 61 00:03:20,330 --> 00:03:24,890 issues like their work, management, or the company as a whole. 62 00:03:24,890 --> 00:03:28,815 Over time, you'll also get a feel for the morale within a company. 63 00:03:28,815 --> 00:03:33,580 Morale is a measure of how much enthusiasm and confidence a 64 00:03:33,580 --> 00:03:37,750 person or group have, and quite often a companies morale will 65 00:03:37,750 --> 00:03:44,250 be discussed pretty informally in terms like positive or negative and it's often 66 00:03:44,250 --> 00:03:50,230 affected by company performance, working conditions, and especially communication. 67 00:03:51,310 --> 00:03:53,990 In the end, we must always remember that people 68 00:03:53,990 --> 00:03:58,560 are looking to us, for information, confirmation, and help. 69 00:03:58,560 --> 00:04:02,590 Whether they are online, or just in the next cubicle. 70 00:04:02,590 --> 00:04:04,140 They're people too, just like you and me. 71 00:04:04,140 --> 00:04:07,860 And they're trying to accomplish goals of their own. 72 00:04:07,860 --> 00:04:10,690 By understanding their needs and anticipating how 73 00:04:10,690 --> 00:04:12,880 best to communicate, what you can do, 74 00:04:12,880 --> 00:04:17,780 and how you can help, you can appeal to them in a way that resonates. 75 00:04:17,780 --> 00:04:19,920 It really strikes a core to help build 76 00:04:19,920 --> 00:04:22,710 a new relationship and strengthen an old one.