1 00:00:00,440 --> 00:00:03,920 Now before I go, I'd like to remind you of some key points before moving 2 00:00:03,920 --> 00:00:05,730 forward with designing logos. 3 00:00:06,800 --> 00:00:10,050 First, don't forget that every logo doesn't need a mark. 4 00:00:11,140 --> 00:00:17,940 Also, the logo doesn't have to directly say what the company or application does. 5 00:00:17,940 --> 00:00:20,940 Third, never neglect sketching. 6 00:00:20,940 --> 00:00:23,270 If you have hands, you can draw. 7 00:00:23,270 --> 00:00:27,490 Never start with an application in any design process. 8 00:00:27,490 --> 00:00:33,914 Fourth, always remember to create a one-color layout first. 9 00:00:33,914 --> 00:00:35,960 Five, make mistakes. 10 00:00:35,960 --> 00:00:38,265 You might just find a solution within your mistake. 11 00:00:38,265 --> 00:00:39,552 [MUSIC] 12 00:00:39,552 --> 00:00:41,656 Six, always backtrack. 13 00:00:41,656 --> 00:00:44,550 Always refer to the project brief. 14 00:00:44,550 --> 00:00:47,390 Seven, never stretch type. 15 00:00:47,390 --> 00:00:49,380 Just don't do it. 16 00:00:49,380 --> 00:00:50,810 Eigth, don't copy. 17 00:00:50,810 --> 00:00:53,455 Put some thought into it. 18 00:00:53,455 --> 00:00:57,460 Nine, strive for greatness, not trends. 19 00:00:57,460 --> 00:01:00,850 Finally, remember that a logo is not a brand.