How did Treehouse choose its mission statement?2:39 with Treehouse
Tom Bauman from the Facebook group asks, "Why did treehouse choose it's slogan? "Our mission is to teach Web Design, Development and iOS to people everywhere, in order to help them achieve their dreams and change the world."
[Treehouse Teacher Q & A] 0:00 [Question: Why did Treehouse choose its slogan, "Our Mission is to teach Web Design, Development, 0:04 and iOS to people everywhere in order to help them achieve their dreams and change the world.] 0:06 Also, a funny story. 0:08 [Jason Seifer] Do you know magnetic poetry? The stuff that you stick on the fridge? 0:10 The little magnets--they each have different words on them. 0:15 We just took a whole bunch of words in magnetic poetry form, 0:20 threw them onto the fridge and that was how it landed. 0:25 Then we were like, that makes sense. Let's go for it. 0:30 [Nick Pettit] We picked that because that is our mission. 0:34 We want to empower people and give them the tools that they need to 0:38 go off and do bigger and better things 0:44 or get that next project or make a website for their small business. 0:47 Whatever it is we want to help people achieve their dreams. 0:52 [Allison Grayce] Well, I think it really defines what we're doing. 0:58 We're teaching web design and web development to people, 1:01 so that they can continue to learn things that they either learn in school 1:04 or didn't have the ability to learn. 1:08 I think it just defines who we are as a company. 1:11 [Amit Bijlani] Because it is. That's really what we are about. 1:16 We're really passionate about teaching people. 1:19 We receive emails from people all day, every day saying they got that job 1:21 that they were wanting because of the Treehouse videos. 1:27 They got that app out there and started to make money. 1:30 One guy just said that he's had an app in the App Store and is paying off his mortgage. 1:33 It's just really satisfying for us to see that we are changing people's lives. 1:38 We want to continue doing so. 1:44 [Jim Haskins] Because that's our mission. 1:47 I don't really recall being in on that meeting. 1:50 I remember sort of talking about the core ideas in web development, web design, 1:53 iOs, are the major topics we're teaching, at least at the time. 1:59 Definitely are expanding beyond that, but I think the reason that we want to do it 2:03 is because teaching these skills can really provide a lot of value to people 2:08 as far as allowing them to change their lives, 2:13 whether it be advancing in their career or making a career change 2:17 to one of those topics or just building something on their own. 2:20 I think that's a real opportunity to change the world, 2:26 and it's really exciting to be teaching for that reason 2:29 so as to actually help people in a real way. 2:32 [Q & A] 2:34 [treehouse] 2:36
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