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Acquiring funding for your growing company can come about for a variety of reasons. Let's look at why we need money and the different options we have for sourcing it.
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revenue isn't growing as fast as I'd like
it to.
0:00
I need to increase my marketing activities
or
0:02
hire a few more sales people, but I can't
afford to do that right now.
0:05
Oftentimes, you may find yourself in a
scenario like this,
0:08
where you are making money as a company
and bringing in profit.
0:12
But you know that you need to act quick
and
0:15
capture a larger share of the market
before your competitors do.
0:18
This is where external financing comes in.
0:22
Taking money from outside sources can
provide you with the extra cash you
0:24
need to hire a larger workforce.
0:28
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