Welcome to the Treehouse Community

Want to collaborate on code errors? Have bugs you need feedback on? Looking for an extra set of eyes on your latest project? Get support with fellow developers, designers, and programmers of all backgrounds and skill levels here with the Treehouse Community! While you're at it, check out some resources Treehouse students have shared here.

Looking to learn something new?

Treehouse offers a seven day free trial for new students. Get access to thousands of hours of content and join thousands of Treehouse students and alumni in the community today.

Start your free trial


Alex Davis
Alex Davis
10,958 Points

Couldn't quite follow what the steps of the "brand process" are

Are there just 3 steps to the "brand process:" brand story, brand strategy and brand development? Some of these steps had sub-steps within them, and watching across several videos, I found it hard to chart this process out for myself (both mentally and whilst taking notes). I also heard terms like "architecture of brand" that I didn't really understand or hear much explanation. I realize this process is not always linear, but since it was presented in a "step-by-step" format, I wish there was a single slide that kind of outlined ALL the steps and their subsequent activities. If there is and I'm missing it, I'd greatly appreciate someone pointing me to the correct video & timestamp.