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iOS

Joe Li
Joe Li
1,689 Points

App Store Sales vs Proceeds

Hey Guys,

I was wondering if anyone knew why there's so much variation in Apple's Apple Tax on Ina App Purchases? My understanding was it was 30%.

I've been running my app for 8 months now and the Apple tax is different each month: Month 1 = 22%
Month 2 = 11%
Month 3 = 48%
Month 4 = 23%
Month 5 = 42%
Month 6 = 35%
Month 7 = 9%
Month 8 = 38%

For example I turned over more money on Month 8 but the proceeds were lower than the month before?

Does anyone know why this might be?

Cheers,

Joe