There are many ways technology impacts society; we'll look at addictive technology and then you'll get a chance to explore more impacts.
- Pickups: Pickups in Apple's Screen Time report is the number of times you have picked up your device. Per The Verge, turning on the screen does not count as a pickup; one must interact with the screen to be considered a pickup.
- Hooked: How to Build Habit-Forming Products - by Nir Eyal
- Indistractable: How to Control Your Attention and Choose Your Life - by Nir Eyal
- Dear Facebook, this is how you're breaking democracy - TED talk by Yaël Eisenstat (video)
- Social Media Confessions Bingo - The Social Dilemma
- The Social Dilemma - documentary on Netflix (video)
0:00 MICHELLE: Technology has a lasting effect on society and the environment. 0:04 Attention hacking dominates people's focus and creates addictive experiences. 0:09 The book Hooked, How to Build Habit-Forming Products 0:14 by Nir Eyal made a splash when it debuted in 2014. 0:19 He describes four elements that keep users engaged in an app, 0:23 trigger, action, reward, and investment. 0:28 Designing addictive software experiences is akin to slot machines in Las Vegas. 0:31 It uses intermittent positive reinforcement to keep us hooked. 0:38 When we pull down to refresh the newsfeed in an app, our brains get a rush. 0:43 The book Hooked and the movement it inspired has since been criticized as people 0:49 question the overall impact of making technology more habit-forming. 0:54 HOPE: One solution is to enable people to control their consumption. 0:59 Apple screentime reports how much a device is used each day and 1:03 compares it to previous days. 1:08 I can see data about specific app usage, notifications, and pickups. 1:11 I can set a downtime for dedicated time away from my phone or laptop. 1:17 I can choose to allow only certain apps and phone calls to be available. 1:21 And I can set daily time limits for app categories such as social networking. 1:25 This gives users insights into their screen activity and 1:31 provides tools to control their screen usage. 1:34 This is in line with Eyal's follow up book Indistractible. 1:37 The premise is to teach people how to get unhooked from addictive apps. 1:42 Yes, so Hooked teaches tech companies to hook users and 1:47 the follow-up book is the antidote to save the hooked users. 1:51 Eyal shifts the blame to the user rather than the technology by providing tips for 1:56 controlling usage and becoming "indistractable." 2:02 I'd argue that while activity controls are helpful, technology is not blameless. 2:07 The root of the problem lies in the technology and 2:13 we must design it with an ethical lens. 2:16 There's a limit to how forceful and 2:18 persuasive we should be when developing addictive technology. 2:21 Can you think of any solutions? 2:25 To look into how social media apps are affecting society, 2:27 check out The Social Dilemma documentary linked in the teacher's notes. 2:30
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