Card Sorting6:27 with Dan Gorgone
One way to validate your information architecture - and learn about your users - is to use a testing technique known as card sorting. This activity allows you to see how users would organize the information you have on your website, how they would name categories, and if your website currently matches their expectations.
- Card sorting - a testing activity where users divide content cards into groups - and in many cases, name those groups - to help designers and developers understand the users’ perspective of content labels, groupings, and relationships
- Open card sort - card sorting activity where users are asked to name the groups they’ve created
- Closed card sort - card sorting activity where users are asked to divide content into existing categories
Card Sorting 101: Your guide to creating and running an effective card sort
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