Bummer! This is just a preview. You need to be signed in with a Basic account to view the entire video.
Design Thinking Terms and Practices2:32 with Devin O'Bryan
Let’s define a few terms and practices that we’ll be referencing throughout the course. With these, we’ll have a vocabulary to build on to better understand design thinking.
- User – the person(s) who will be engaging with your product
- Empathy – the ability to understand and share the feelings of another
- As-is – the current state of a user’s experience
- To-be – the future state where a design thinking solution has been employed to a user’s pain to improve their experience
- Timebox – The simple act of defining a length of time that a task should take and enforcing those parameters
Frog Design’s process - Collective Action Toolkit
Stanford d.School’s process - Virtual Crash Course in Design Thinking from the Stanford d.School
Before we can really start, we will have to define a few terms and practices. 0:00 Likely the word you'll hear most during this course is user. 0:05 We're defining that term as anyone that will touch your product or service. 0:10 They are the one you're looking to understand. 0:15 And this concept of understanding your user is core to design thinking practices. 0:18 It's called empathy. 0:25 Empathy will play a role throughout this course. 0:26 The most profound place for 0:29 us to approach with empathy however would be in your user's as-is scenario. 0:31 The as-is scenario is what a user is currently experiencing. 0:37 The good, the bad, then the ugly. 0:41 Once we've begun solving for their pain points in their as-is, 0:45 we'll develop a solution that will exist as a to-be. 0:50 Which is an empathy based solution that 0:54 addresses their greatest experienced pain points. 0:57 To make our efforts count, we need to maintain an active approach to 1:02 the problem-solving meaning less talking and more doing. 1:06 To do this, we tend to use sticky notes to stay nibble and 1:12 to keep a conversation to a minimum. 1:15 Because stickys can be moved quickly and grouped according to similarity or theme. 1:18 Think about it, you can only listen to one person talk at a time, but 1:24 several people can communicate simultaneously 1:29 if their ideas are all on sticky notes on the walls. 1:32 As a result, this method is a huge time saver. 1:36 Another time saver is something called timeboxing. 1:41 The act of defining a length of time that a task should take and 1:44 enforcing those parameters. 1:48 Timeboxing is not only a means of timekeeping, but it also aids in breaking 1:51 design thinking workshop methods into realistically manageable pieces. 1:56 Remember that so much of design thinking is not only centered around your user, 2:02 but also moving quickly, and creatively. 2:06 Whether you're performing these methods as an individual, or 2:11 with a team, or even if you have team members who are remote. 2:14 You'll find that getting your ideas into a single place, physical or 2:19 virtual, in a low fidelity way, 2:23 will help you maintain creative momentum without spending much time or energy. 2:26
You need to sign up for Treehouse in order to download course files.Sign up