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Being aligned with your team throughout the whole process is crucial to creating a successful product. As the designer, you need to be in communication with those on your team and outside of your team (product managers, engineers, marketing designers, researchers, other product designers, etc). We’ll talk about when it’s important to collaborate and how to communicate with your team.
Definitions:
- Sprint: A set period of time during which specific work has to be completed and made ready for review. It’s also one development cycle in a Scrum, which is a specialized agile method, or a specialized incremental development process
Further Reading:
After your product has been
shipped into the world,
0:00
it's important to know
that this isn't the end.
0:03
Now that it is out in the real world,
you can gain valuable insight and
0:06
feedback from actual users
who'll be using your product.
0:09
We don't want to assume
everything is golden.
0:13
We want to get user feedback and
data, and also continue to iterate.
0:16
There will be new discoveries and problems
to solve, perhaps on a smaller scale.
0:20
And you'll continue to iterate
on your product with your team.
0:25
Being aligned with your team throughout
the process is crucial to the success
0:29
of your product.
0:32
You need to be in communication
with those on your team and
0:34
outside of your team at every stage.
0:36
Group ideation sessions involving your
whole team can be beneficial as it will
0:39
allow a place for everyone on your team
to contribute their ideas, and it will
0:44
make it easy and quick for everyone to
understand and buy into design concepts.
0:48
As a project continues, have constant
check-ins with your team about
0:54
every decision or question that comes up.
0:57
Daily communication via group chats or
stand up meetings
1:00
allow everyone on the team to stay up to
date on everything that's going on and
1:04
to stay accountable.
>> Make sure that your product team is
1:08
holding weekly or
biweekly planning meetings.
1:12
These can also be known as
Spring Planning Meetings,
1:14
where everyone plans their work in
advance for the length of the sprint.
1:17
Especially as you work with engineers or
developers to plan and
1:21
implement your design, communication and
collaboration is very important.
1:24
There are online tools such as Jira,
Trello or
1:29
Product Roadmap that are helpful for
managing team projects.
1:31
Whether you find yourself in
a company that values design and
1:35
has a large design presence, or
whether you're one of the few
1:38
designers in your company,
it's important to be a design evangelist.
1:42
Designers may struggle
with being valued or
1:47
being heard, especially when we're faced
with technical challenges, constraints or
1:50
tight timelines that may force teams
to overlook the design process.
1:54
However, your role as a designer is
to continue to elevate design, and
1:59
demonstrate the value
of design thinking and
2:04
practices by educating others,
especially those you work with.
2:06
If there are people on your team who don't
understand the importance of user research
2:10
or their main focus maybe on
reaching business schools,
2:15
it's important to communicate with
them and help them find the balance
2:18
between user needs, business schools,
and technical constraints.
2:21
Finding the middle ground is always a
challenge, and that's why there's nothing
2:25
more important than keeping the team
in the loop and being on the same page.
2:29
I hope that this course provided you with
an understanding of product design, and
2:34
more importantly gave you helpful tips and
2:38
tools as you continue your
journey as a designer.
2:40
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