Attitudes vs. Behaviors2:13 with Tomer Sharon and Hope Armstrong
In most cases, there’s a very big difference between what people say they need and what they actually need. This difference can be described in terms of attitude and behavior.
- Attitude: Attitude is how people think they behave. It signals what people want.
- Behavior: Behavior is how people actually behave. It signals what people need.
- "Professed attitudes and actual behavior" - Stephen Corey
- "Why are the British so bad at washing their hands?" - Ron Cutler
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