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JavaScript

Posted by Shams Nelson
Shams Nelson
2,888 Points

How do I make it so that the webpage changes to another page when the user tries to close the window or tab?

I've seen this before in my study of marketing and sales funnel. The idea is that if the potential customer tries to exit out of a video sales page, they will see the text sales page pop up instead.

I have no idea where to begin with this coding-wise tho, and having trouble googling it. I'm guessing it has something to do with javascript but if I'm wrong then sorry for putting this in the wrong category.

Can anybody point me in the right direction?

2 Answers

Dustin Matlock
Dustin Matlock
33,856 Points

Below are some links to shed some light on this subject.

Dark Patterns in UX Design

Shams Nelson
Shams Nelson
2,888 Points

Thanks Dustin

Dustin Matlock
Dustin Matlock
33,856 Points

No problem. :smiley:

Dustin Matlock
Dustin Matlock
33,856 Points
Dustin Matlock
Dustin Matlock
33,856 Points

Hey Shams, while this is certainly possible, I don't think this sort of technique is recommended for the best user experience. Modern web marketing has changed a lot since these methods. You'll still see it out there, but it will most likely frustrate and push the user away from making a potential sale.

However, I think you're most likely referring to dark patterns, which I don't believe will provide any long-term business success.

Shams Nelson
Shams Nelson
2,888 Points

Hey, thanks for the info! I'll be sure to share it with my boss. Still, for the time being I should figure out how to do this anyways... so if anyone has any links or can give me a clue on how this is done then please let me know!