Do People Need Your Product?1:07 with Tomer Sharon
Let's recap the course!
Klocek, S. (2011). Better together; the practice of successful creative collaboration. Cooper Journal.
Gothelf, J. (2013). Lean UX. O’Reilly: Sebastopol, CA.
Lindstrom, J. (2011). Design Studios: The Good, the Bad, and the Science. UX Booth.
Warfel, T.Z. (2012). The Design Studio Method. Agile UX NYC 2012.
The KJ Technique: A group process for establishing priorities, by Jared Spool.
Creating an Affinity Diagram Sophie Brenny and Freek de Bruijn
Using Affinity Diagrams Arizona Public Health Training Center
This is the last part of the course in which we go back to its first part. 0:00 Remember I told you about my garage door and 0:05 how I don't really care enough about the problem to implement the great solution? 0:07 Now let me ask you about the grocery shopping research project you've been 0:12 practicing with throughout this course. 0:15 Based on what you found in experience sampling and 0:18 in field observations, what are people's biggest needs? 0:21 What are the six big problems people have when grocery shopping? 0:26 How much do people care about these problems? 0:31 What are some evidence-based design ideas that might solve these problems? 0:34 You now have the tools, skills, and 0:39 data to provide great answers to these questions. 0:41 When it comes to your product, service, startup, or new business idea, 0:45 these tools, skills, and data will prevent you from guessing what features and 0:49 products people need and who are the people who have these needs. 0:54 You are now equipped to successfully answer this course's primary question. 0:59 Do people need my product? 1:03 Good luck. 1:05
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