Dan Gorgone and guest Erik Erickson discuss the features and functionality of Google Analytics, including details and tips on demographics, acquisition, engagement, and conversion data analysis.
Dan is an experienced web designer and usability consultant and teacher. He has created sites for event, publishing, real estate, and energy companies, and formerly taught web design and usability at Full Sail University. Twitter: [@dangorgone](http://twitter.com/dangorgone)
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