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You have completed Brand Identity Basics!
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In this video, we'll outline the brand process that Matt has been documenting and practicing for some time.
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process that I've documented and processed
for awhile now.
0:00
There's four main stages with small parts
that fit within each stage.
0:02
Each stage explicitly builds on the
previous stage.
0:07
Feel free to customize or edit this
process
0:10
to fit your workflow, time management and
client relationship.
0:12
Keep in mind a lot of this process is
internal, so some items
0:16
that might seem redundant to you or I are
unique to our clients.
0:19
Not everything that we do faces the
client.
0:22
Make their job as easy as possible so they
let us do ours.
0:24
There's a good amount of research,
documentation and conversation
0:28
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