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To create great user experiences, you need to know your users' frustrations and "pain points." User interviews are a great way to gather that information and create the best possible product.
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[MUSIC]
0:00
Hi, there.
My name is Hope Armstrong.
0:09
I'm a teacher and
product designer here at Treehouse.
0:11
The first part of the UX
design process is research.
0:15
In order to create great experiences for
0:19
users, we need to know their
frustrations or pain points.
0:21
User interviews are a great
way to gather the information
0:25
you need to create the best
possible products.
0:28
Interviewing users can be useful
to validate a new product idea or
0:31
even test out updates to
a current product before
0:36
jumping into the lengthy
process of development.
0:39
One mistake a lot of researchers make
0:42
is to keep to the surface of an issue
by asking what the users like and
0:45
dislike instead of getting
to the heart of the problem.
0:49
The goal of interviewing users is to find
out what is and is not working for them.
0:52
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