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The Importance of Blogging1:26 with Zac Gordon
When building sites in the WordPress.com world, it's important to post regular blog, news, or informational posts. This will not only help your SEO, but also help connect you with other .com users.
you're building a business site, or simple organization,
or brochure site like the one we've built
with WordPress.com, it's important that you think about
having a blog or news section for it.
A lot of clients might say that they don't need this section to their site.
However, it's essential to have regularly
published, new updated content on your site.
Search engines today,
if they don't see fresh and updated content, will begin
to lower your site in the rankings of the search engine.
When you combine that with the powerful social features that WordPress.com has
built into it, it's essential that you add a blog to your site.
However, you don't need to be blogging every single
week to have fresh content displaying on your site.
If you're able to get yourself or a client to write 25 pieces
that could be used as blog or news posts, they can be something
about your field that you know about, and they don't have to be
more than a picture with a few sentences, or a few paragraphs of text.
Even just having small bits of content on the topics that
your site deals with, will be helpful to keep you ranked in
search engines and interacting with the WordPress.com community.
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