One aspect of websites you might not think affects SEO, is speed.

But Google and others do in fact, weigh it along with other factors in its algorithm.

If you've ever browsed the web in your life and

you probably have, you know, that speed really does matter.

Waiting for a site to load can lead to abandonment of the

site all together, if it takes to long this is especially important

these days when many people are browsing from mobile devices and don't

encounter the same site performance they do,on laptops or on their home network.

So,how can you improve the speed of your site?

It helps to understand how pages load.

Pages get loaded by making a request to the webserver that's hosting it.

A page is comprised of code And other

external dependencies, like style sheets, JavaScript files and images.

The browser load time is completely

dependent, on the number of external dependencies,

in a page, and how long it takes to load each one of them.

Therefore, optimizing your images, and

compressing and consolidating, those external dependencies.

[SOUND] Can speed up load time, and can have a positive effect on your SEO.

To know for sure how fast or slow your

site is, it's recommended that you test your site.

Using tools like Pingdom, for example, can provide detailed analysis.

By reviewing the various aspects of your

page, from the code,to its visual aspects, you

can determine where some delays might exist

and find some ways to speed things up.

In the end, it's unclear how important site speed is to the search algorithm.

But, for human beigns browsing your site, slow

performance can result in a website getting closed immediately.

Or never being seen at all.